PropFlow

PropFlow vs Lofty

Both help real estate agents capture and follow up with leads. Lofty (formerly Chime) is an all-in-one web platform — IDX websites, CRM, ad tools, and a dialer you log into and manage. PropFlow is an AI agent that lives in your texts and does the follow-up for you.

PropFlowLofty
Where you workIn iMessage — plus a web dashboard that mirrors everythingA web platform and mobile app you log into
ScopeFocused on lead follow-up, drips, prospecting, and scheduling by textBroad all-in-one suite: IDX websites, CRM, ads, dialer
Daily driverYour AI agent texts you and you reply in plain EnglishYou open the platform and work leads, tasks, and campaigns
Lead follow-upAI drafts replies in your voice in seconds; one-tap approve or auto-sendAutomated plans, smart campaigns, and a power dialer you configure
ProspectingBuilt-in — source absentee/pre-foreclosure/expired/vacant leads on requestLead generation via ads/IDX you set up and fund
Setup & overhead3-step signup, then your agent finishes setup over iMessageMore to configure — site, pipelines, ad campaigns, integrations
Best fitSolo agents and small teams who live in their textsTeams that want one platform for site, ads, and CRM together

Lofty is a trademark of its owner and is not affiliated with PropFlow. Details above reflect its general, public positioning as a real-estate platform and may change — check Lofty's own site for current features and pricing.

Choose PropFlow if…

You don't want to log into a CRM every day. You want lead replies drafted for you, drips that run themselves, and new leads on request — all by text, with a dashboard there when you want it.

Choose Lofty if…

You want a single all-in-one platform — IDX website, advertising, dialer, and CRM in one place — and you have the time to set it up and work it daily.

Common questions

What is the difference between PropFlow and Lofty?

Lofty (formerly Chime) is an all-in-one real estate platform — IDX websites, CRM, advertising, and a dialer — that you log into and manage. PropFlow is an iMessage-first AI agent: it texts you, drafts lead replies in your voice, runs drip campaigns, and sources prospects, all run by replying in plain English, with a web dashboard that mirrors everything.

Is PropFlow a good Lofty alternative?

It's a strong alternative if your priority is fast, personal lead follow-up without adopting and managing a broad platform. If you specifically want IDX websites and built-in ad tools bundled in, an all-in-one suite may fit better.

Does PropFlow replace a dialer?

PropFlow focuses on text and email follow-up rather than outbound calling. It drafts and sends conversational replies and drip sequences; it isn't a power dialer.

Do I have to learn a new app to use PropFlow?

No — PropFlow runs inside iMessage, so there's no separate app to open. A web dashboard is available but optional.

See it work in your texts

Start a 14-day free trial. Sign up takes about 30 seconds, then your AI agent texts you to finish setup.

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