About PropFlow
PropFlow is the iMessage-first CRM for real estate agents. Instead of one more dashboard to log into, it's an AI agent that lives in your texts — it messages leads in your voice, nurtures them for weeks, sources new prospects, and books showings, so you can stay focused on closing.
What we believe
Most real estate CRMs fail for the same reason: they're software an agent has to remember to open. Leads go cold while the agent is showing a house, driving, or at dinner. The tools that promise to help end up as another tab nobody checks.
Agents already live in their text messages. So we put the CRM there. PropFlow works the way you already work — you reply to a text, and the work gets done. There's a full web dashboard when you want the bird's-eye view, but the day-to-day happens in a thread.
What PropFlow does
Speed-to-lead. When a lead texts your number, PropFlow drafts a reply in your voice within seconds. You approve it with one tap, or let it send automatically.
Drip campaigns. AI-written SMS and email sequences nurture leads for weeks on autopilot. You can launch one for a whole segment with a single text.
Prospecting. Ask it to source absentee owners, pre-foreclosures, expired listings, vacant and probate leads in your market, and it organizes them into segments you can drip.
Inbox triage. It scans your inbox, separates real-estate leads from personal matters, flags who you owe a reply, and books showings on your calendar.
Who it's for
Solo agents and small teams who want their lead follow-up handled without adopting and maintaining a heavy traditional CRM. If you'd rather run your pipeline by text than log into software every day, PropFlow is built for you.
How it works
Signing up takes about 30 seconds on the web — your name, your cell number, and a plan. From there your AI agent texts you on iMessage and finishes setup right in the chat: connecting your email, learning your voice, and turning on the pieces you want. Then you run everything by replying to messages.